Caitlin Arthurs

Caitlin Arthurs
Case study: how Marley Spoon went from spreadsheets to success
8 min read
Case study: how Marley Spoon went from spreadsheets to success
By Caitlin Arthurs on 27, Mar 2025

About Marley Spoon Founded in 2014, Marley Spoon is a global meal kit delivery companyoperating in Australia, the US, and Europe. The company delivers fresh, high-quality ingredients and...

Why forward traceability is essential for food supply chain transparency and compliance
12 min read
Why forward traceability is essential for food supply chain transparency and compliance
By Caitlin Arthurs on 24, Mar 2025

In today's complex and globalised food industry, ensuring the safety and quality of food products is paramount. Food traceability—the ability to track the movement of food products and...

Supply chain transparency: the ultimate guide
9 min read
Supply chain transparency: the ultimate guide
By Caitlin Arthurs on 14, Feb 2025

Supply chain transparency—knowing where all your business’s inputs come from and being open about their origins—is crucial not just for product quality, consumer safety, and your...

How to improve testing for New Product Development
7 min read
How to improve testing for New Product Development
By Caitlin Arthurs on 11, Feb 2025

Consumers love novelty, but that doesn’t mean every new product is guaranteed success. There can be a significant financial risk if new products are met with disinterest. You can reduce...

Foods Connected NPD edit: Sept–Dec 2024 trends
22 min read
Foods Connected NPD edit: Sept–Dec 2024 trends
By Caitlin Arthurs on 2, Oct 2024

As consumer priorities shift towards health, sustainability and comfort foods, brands are placing innovation centre stage to meet evolving demands and priorities. The NPD landscape...

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