--- title: "The EUDR delay: how the industry has reacted (and why)" description: The EU Regulation on Deforestation-Free Products (EUDR) has been delayed a year. In this blog we explore how the industry has responded to the news. image: https://blog.foodsconnected.com/hubfs/Blog%20Imagery%20(PI%20AUTOMATED)/Blog%20Headers/EUDR%20blog%202025.jpg --- [CAREERS](https://www-dev.foodsconnected.com/careers/) [REGISTER](https://app.foodsconnected.com/Register.aspx) [YOUR ACCOUNT](https://app.foodsconnected.com/idsrv/login?ReturnUrl=%2Fidsrv%2Fconnect%2Fauthorize%3Fredirect_uri%3Dhttps%253A%252F%252Fapp.foodsconnected.com%252FLoginRedirect.aspx%26client_id%3Dcore%26response_type%3Dcode%26scope%3Dcore%2520connected_api%2520offline_access%2520analytics_manager%26code_challenge_method%3DS256%26code_challenge%3Dy6zXsYnI20T4Zzc_s7HmDAt7OlhL2zujgcEkoUtd7sA%26state%3Dwomypx52%26prompt%3D) [![fc-logo](https://blog.foodsconnected.com/hubfs/Support%20site/fc-logo.svg "fc-logo")](http://foodsconnected.com) - [Our Solutions](https://www.foodsconnected.com/solutions/) - [Food Compliance Software](https://www.foodsconnected.com/solutions/compliance-management-software/) - [Safety Audits & Quality Management](https://www.foodsconnected.com/solutions/safety-and-quality-management-software/) - [Food Procurement Management Software](https://www.foodsconnected.com/solutions/procurement-supply-chain/) - [Food Specifications & NPD](https://www.foodsconnected.com/solutions/specifications-and-npd-software/) - [CSR & Supply Chain Sustainability](https://www.foodsconnected.com/solutions/csr-management-software/) - [Food Traceability Software](https://www.foodsconnected.com/solutions/food-traceability-software/) - [Reporting & Analytics](https://www.foodsconnected.com/solutions/food-software-reporting-tool/) - [HACCP Management Software](https://www.foodsconnected.com/solutions/haccp-software/) - [Meat Processing Software Solution](https://www.foodsconnected.com/solutions/meat-processing-software/) - [Our Services](https://www.foodsconnected.com/our-services/) - [Sectors](https://www.foodsconnected.com/sectors/) - [About Us](https://www.foodsconnected.com/about-us/) - [Blog](https://blog.foodsconnected.com/?_gl=1*8p51p6*_gcl_au*NTI1NDc4NjczLjE3MzM3ODU3ODc.*_ga*MjE3OTA1Njg4LjE3MzM3ODU3ODU.*_ga_X4TZRQCH9W*MTczNjk0MTQ5NC45LjEuMTczNjk0MjY3NC41MS4wLjA.) - [Resources](https://www.foodsconnected.com/resources/) - [Support](https://support.foodsconnected.com/support/home?_gl=1*hrp5ae*_gcl_au*NTI1NDc4NjczLjE3MzM3ODU3ODc.*_ga*MjE3OTA1Njg4LjE3MzM3ODU3ODU.*_ga_X4TZRQCH9W*MTczNjk0MTQ5NC45LjEuMTczNjk0MjY4OC4zNy4wLjA.) [Request a Demo](https://www.foodsconnected.com/request-a-demo) ![The EUDR delay: how the industry has reacted (and why)](https://blog.foodsconnected.com/hubfs/Blog%20Imagery%20(PI%20AUTOMATED)/Blog%20Headers/EUDR%20blog%202025.jpg) [Traceability](https://blog.foodsconnected.com/tag/traceability) [EUDR](https://blog.foodsconnected.com/tag/eudr) [Regulations](https://blog.foodsconnected.com/tag/regulations) # The EUDR delay: how the industry has reacted (and why) By [Greer McNally](https://blog.foodsconnected.com/author/greer-mcnally) 05/02/2025 [Back](https://blog.foodsconnected.com) The EUDR delay: how the industry has reacted (and why) Share [mailto:?subject=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction%20&body=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction&media=https://4895550.fs1.hubspotusercontent-na1.net/hubfs/4895550/Blog%20Imagery%20%28PI%20AUTOMATED%29/Blog%20Headers/EUDR%20blog%202025.jpg](mailto:?subject=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction%20&body=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction&media=https://4895550.fs1.hubspotusercontent-na1.net/hubfs/4895550/Blog%20Imagery%20%28PI%20AUTOMATED%29/Blog%20Headers/EUDR%20blog%202025.jpg) [Back to main blog](https://blog.foodsconnected.com) Share [mailto:?subject=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction%20&body=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction&media=https://4895550.fs1.hubspotusercontent-na1.net/hubfs/4895550/Blog%20Imagery%20%28PI%20AUTOMATED%29/Blog%20Headers/EUDR%20blog%202025.jpg](mailto:?subject=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction%20&body=Check%20out%20https://blog.foodsconnected.com/eudr-delay-industry-reaction&media=https://4895550.fs1.hubspotusercontent-na1.net/hubfs/4895550/Blog%20Imagery%20%28PI%20AUTOMATED%29/Blog%20Headers/EUDR%20blog%202025.jpg) In November, the European Parliament voted to delay enforcement of the EU Regulation on Deforestation-Free Products (EUDR) by a year. So, with that new deadline now official, how has industry responded to the news?  Large operators and traders now have until 30 December 2025, and small / micro businesses until 30 June 2026 to meet their requirements under the EUDR, which aims to reduce the environmental impact of deforestation by requiring companies to adopt and implement more sustainable sourcing practices.   Confirmation of the new deadline followed months of speculation, with lively debate around the impact and achievability of the policy within current timeframes. ## **A divided response from industry ** Those opposed to the delay had initially feared that the proposed extension could reopen debate and dilute the text of Regulation (EU) 2023/1115.   This was the view taken by ethical confectioner and B Corp Tony’s Chocolonely which had fought strongly against the delay, insisting it would stall progress and “[weaken the commitment](https://www.confectionerynews.com/Article/2024/10/31/tony-s-chocolonely-raises-concerns-over-eudr-delay/).”  The concern was echoed by Stephen Hogan, vice president for public affairs in Europe at Mars, [in a LinkedIn post](https://www.linkedin.com/posts/stephendhogan_eudr-deforestation-mars-activity-7250115512821526528-9Dsh/?utm_source=share&utm_medium=member_desktop). “Maintaining the current legal text will help us avoid unnecessary delays and ensure that the significant progress made by industry, our partner countries, smallholders and member States towards compliance is not undone,” he wrote.   However, with the revised legislation now ratified, backlash against the delay has since centred more on the uneven playing field it creates between those companies that have changing sourcing policy to mitigate risk and ensure compliance – and those that haven’t.    Heavyweights like Nestle, Unilever and Mars have all voiced this concern at the uncertainty such a delay breeds for industry and the investment risk it creates.   But frustration at the additional one-year implementation period hasn’t been universal.    ## EUDR compliance challenges persist  As Foods Connected’s own experts [outlined in July](https://blog.foodsconnected.com/eudr-spotlight-expert-analysis) last year, a lack of clarity around exactly how the policy would be implemented had impacted the industry’s ability to adequately prepare. Some businesses argued there had been insufficient guidance on record-keeping, documentation and what precisely they needed to do to be compliant. There had also been questions raised around the suitability of the IT systems created to collate data on shipments and concerns at the potential conflict with local laws that restrict geolocation technologies.   A fundamental lack of supply chain visibility has also proved a roadblock, particularly for US companies placing products in the EU market, which fall under the remit of the EUDR regulation, but where progress on transparency is behind Europe. Without properly thought-through enforcement mechanisms the regulation risked creating a stratified system for some commodities, shared our experts.   Against this complicated backdrop, others have said the extra time is a blessing. International Coffee Partners (ICP), a partnership of eight major European coffee companies, said the extra 12 months [would give their stakeholders and farmers the time they needed to comply](https://www.gcrmag.com/icp-welcomes-decision-to-delay-eudr/) – and ensure that smallholders in supply chains weren’t left behind. The new timeline “provides much-needed breathing space for smallholder farmers who face significant challenges in complying with the stringent geodata and traceability requirements set forth by the regulation,” the partnership said.  Discount supermarket chain Lidl has taken a similar stance. Though the supermarket chain insisted it was committed to deforestation-free and transparent supply chains, the retailer has added that a “clear planning perspective and pragmatic, practicable applicability are of great urgency for the successful implementation” of the regulation.   Experts have also pointed out that the additional time will allow proper enforcement mechanisms to be put in place – which wouldn’t have been the case had the text come into force on its original timeline.   ## Ensuring EUDR readiness   With the back-and-forth over the merits of any such delay now firmly put to bed by the European Parliament’s decision in November though, how can companies best use the additional timeline afforded to them?   For companies that already feel they’re on track for compliance, act as if the EUDR is in effect, advises Matteo Mascolo, the Forestry Stewardship Council’s lead for EU Affairs & Engagement. “It’s now time to move forward and not delay action,” Mascalo [said](https://fsc.org/en/newscentre/eudr/amid-eudr-delay-fsc-calls-for-swift-action-for-deforestation-free-future). “The additional time is an opportunity to unite under a common goal: ensuring that EUDR delivers maximum impact when it comes into effect. Our forests—and the communities who depend on them—cannot afford complacency.”   That’s already the approach at French retailer Carrefour. “The Group is maintaining the voluntary objectives it has set for itself with regard to the risks identified within its supply chains, even with the one-year postponement,” it said [in a statement](https://www.linkedin.com/posts/carine-kraus-72b03072_deforestation-ue-activity-7256937923101577217-zSlk/?utm_source=share&utm_medium=member_desktop), shared by executive director of engagement Carine Kraus. This is “in order to ensure the necessary stability and clarity for all companies involved.”  This strategy has plenty of advantages. It can place companies ahead of the curve on compliance, affording them extra breathing space to iron out any teething problems without the threat of enforcement, and it also positions them as a frontrunner on sustainability in the industry prior to the EUDR creating a level playing field.    Where businesses feel they are some way from compliance though, they can make use of the additional guidance document published by the European Commission in a bid to address any gaps in their knowledge and accelerate their progress.   This extensive [document,](https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A52024XC06789&qid=1731687748447) published in October in conjunction with the proposed delay, provides updated FAQs, example scenarios and provides further clarity on a few fundamental principles. This includes additional detail on what exactly should be included in the due diligence process, how to approach composite products and its views toward reliance on third-party verification schemes vs. independent audits.   Companies can also use the extra time to register and work through training resources made available by the European Commission on The [Information System of the Deforestation Regulation](https://green-business.ec.europa.eu/deforestation-regulation-implementation/information-system-deforestation-regulation_en), including its dummy portal.   Where teams are at the start of their journey with the EUDR, don’t skip the [fundamental first steps](https://blog.foodsconnected.com/preparing-for-the-eu-deforestation-regulation) toward compliance either. These include mapping relevant supply chains, prioritising risk assessments and utilising tools to monitor progress.   Though it’s impossible to say with certainty whether or not the EUDR may face further hurdles to its implementation at a European level, it’s clear that all affected companies should make smart use of the extra 12 months provided to them now – whichever side of the debate they’ve been on up until this point.   --- Learn how to approach mapping your supply chain with Foods Connected: [![CTA\_SCM\_Legacy Blog banner](https://no-cache.hubspot.com/cta/default/4895550/interactive-186631520597.png)](https://blog.foodsconnected.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKI9gtgCjQWKM%2FwIgAe5toXL38CuEJm%2BAQ77plmJj8MDv7TYxwh8O7g7ch9IKH6QbfeLl8AOEcLZRgPGtQt7sk1TVBJ8lyMR5yt1LA%2BIACX3qDtRnCUrR9rJrwESsYCdEThGqdR2z4lxstY%2FQZQM7iaC4Cv739%2FGzxkmLOZM5eEVOR0wUUBOq7P%2Fbq%2B3jtdKtzIqyIsa1TpXa1UsDAgg6BA3e30Ag%3D%3D&webInteractiveContentId=186631520597&portalId=4895550) ![Greer McNally](https://blog.foodsconnected.com/hubfs/Headshots/Greer%20(NEW%20Headshot).jpg) ###### Greer McNally Greer has over 15 years’ experience writing about trends in the food and retail sectors. She lives in a little village by the sea in Northern Ireland and loves creating content that informs how people think about the food industry. A recent career highlight was interviewing the legend that is Dr Temple Grandin. 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All rights reserved. - - - - ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "alternativeHeadline" : "How food and drink businesses are responding to the EU deforestation regulation delay", "articleSection" : [ "Traceability", "EUDR", "Regulations" ], "author" : { "@type" : "Person", "name" : "Greer McNally" }, "dateModified" : "2025-02-05T00:00:00+00:00", "datePublished" : "2025-02-05T00:00:00+00:00", "description" : "The EU has delayed enforcement of the EU Deforestation Regulation (EUDR) by a year. This article explores how large operators, retailers, NGOs and smallholders have reacted, why opinion is divided, and how companies can make smart use of the extra time to get EUDR ready.", "headline" : "The EUDR delay: how the industry has reacted (and why)", "image" : "https://blog.foodsconnected.com/hubfs/Blog%20Imagery%20(PI%20AUTOMATED)/Blog%20Headers/The%20EUDR%20delay%20how%20the%20industry%20has%20reacted%20(and%20why).png", "keywords" : [ "EUDR delay", "EU deforestation regulation", "EUDR enforcement timeline", "deforestation-free supply chains", "sustainable sourcing", "large operators and traders", "smallholder farmers", "supply chain transparency", "deforestation risk", "food industry regulations", "EU sustainability policy" ], "mainEntityOfPage" : { "@id" : "https://blog.foodsconnected.com/eudr-delay-industry-reaction", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.foodsconnected.com/hubfs/Imported%20images/footer-logo-1.svg" }, "name" : "Foods Connected" }, "url" : "https://blog.foodsconnected.com/eudr-delay-industry-reaction" } ``` ```json { "@context" : "https://schema.org", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "In November, the European Parliament voted to delay enforcement of the EU Regulation on Deforestation-Free Products (EUDR) by one year. Large operators and traders now have until 30 December 2025 to meet their obligations, while small and micro businesses have until 30 June 2026. The overall objective of the regulation remains the same: to reduce the environmental impact of deforestation by requiring companies to adopt and implement more sustainable sourcing practices." }, "name" : "What has changed with the EUDR enforcement timeline?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Industry reaction has been divided. Some businesses, NGOs and brands opposed the delay, fearing it would weaken momentum, dilute the legal text and penalise companies that had already invested heavily in deforestation-free supply chains. Others, including some retailers and producer groups, welcomed the extra time, arguing that it offers much-needed breathing space for smallholders and supply chain partners who are still grappling with complex traceability and geodata requirements." }, "name" : "How has industry reacted to the EUDR delay?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Key concerns include a lack of clarity around how the regulation will be implemented in practice, questions over record-keeping and documentation requirements, and whether the IT systems created to collate shipment data are fit for purpose. Some businesses have also highlighted potential conflicts with local laws that restrict geolocation technologies, and pointed to a fundamental lack of supply chain visibility, particularly for companies outside Europe placing products on the EU market." }, "name" : "What concerns have companies raised about EUDR compliance?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "For many organisations, the additional 12 months provide a chance to close gaps before enforcement begins. It allows stakeholders and farmers more time to collect accurate geodata, strengthen traceability systems and avoid excluding smallholders from EU supply chains. It also gives regulators more time to develop and test enforcement mechanisms, training materials and IT infrastructure so that the regulation can be applied more consistently and pragmatically once it is in force." }, "name" : "Why do some companies see the extra time as an advantage?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Experts recommend acting as if the EUDR were already in effect. That means mapping relevant supply chains, prioritising risk assessments and continuing to implement deforestation-free sourcing policies. Businesses can use the extra time to work through new European Commission guidance and training resources, review how they collect and manage geolocation and traceability data, test the Information System of the Deforestation Regulation dummy portal, and run internal simulations to check that due diligence processes work in practice." }, "name" : "How can companies make best use of the EUDR delay?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Preparing early can give companies a competitive edge and reduce future disruption. Those that use the extra time to strengthen supply chain mapping, data governance and deforestation risk management will be better positioned when enforcement begins and can present themselves as frontrunners on sustainability. Early movers are also more likely to have the flexibility to resolve teething issues before penalties apply and can build stronger, more transparent relationships with suppliers and customers." }, "name" : "What are the long-term benefits of preparing early for EUDR?" } ] } ```